Pop Culture

Above the Hype

Know Who’s Sending You the Message
We get hit with media messages all the time. We hear music, we see ads, we watch TV, we see clothing logos, we read, and we surf the Web. Have you ever stopped to think about how many media messages you see each day? Or who’s actually sending you these messages and why?

Ask yourself…

Where is the message coming from?
What is this song, Web site, article—or any other message—telling me?
What is the point of view of the person sending the message?
How is the person sending the message trying to make me feel?
What do they want me to do?
What kind of research or data is the message based on?